Under pressure to do more with less? (Who isn’t, right?)
Whether you’re an IT leader or a startup founder, the last thing you want to do is waste time and money wrestling with expensive, overcomplicated cloud storage. According to a new report from Informa TechTarget’s Enterprise Strategy Group (ESG), you don’t have to. Backblaze B2 Cloud Storage delivers:
- Up to 3.2x lower total cost of ownership (TCO)
- Up to 56% lower monthly storage costs
- Up to 92% less time and effort to manage data
- Up to 100% lower download and transaction costs
- Up to 91% savings on cloud to cloud (C2C) migration costs
Economic validation: Motivation, results, and methodology
The independent analysis confirms what many Backblaze B2 users already know: Our cloud storage platform is more affordable and easier to manage compared to legacy cloud providers like AWS, Google Cloud Platform, and Azure.
To develop these findings, the ESG analysts talked to customers. They validated use cases. They used our product and verified the accuracy of our listed pricing and cost calculator. And then, they took those results along with the knowledge they’ve gathered over decades of experience to quantify the benefits that organizations can expect by using the Backblaze B2 Cloud Storage platform.
Powerful storage, real savings
The ESG report highlights how Backblaze’s predictable pricing—including at least 3x free egress, if not totally free egress in many cases—can help businesses skip the painful math of legacy storage and start getting more value out of their data. Whether you’re hosting content, training AI models, backing up critical data, or building applications, B2 Cloud Storage gives you freedom without vendor lock-in.
It’s not just about saving money—it’s about reclaiming time and resources to focus on innovation.
Want to see the numbers?
Get all the details and see how your storage costs stack up—read the full ESG report here.
And, if all those savings sound like something your organization needs, feel free to contact our Sales team.
